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Keynote Speaker -
Larry Hodes

Scaling Smarter: Franchising, retail, leadership,
brand consistency

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Larry Hodes helps franchisors, franchisees, and multi-store leaders scale smarter, lead stronger, and protect their brand equity.

Why Larry? (The Scaling Specialist)

I’ve lived the scaling journey as a franchisor, franchisee, and operator. I know the pitfalls of growth and how to avoid them. With 20+ years of scaling brands, I bring practical frameworks that make growth sustainable.

Proven Scaling Experience:

  • Scaled Mugg & Bean from 30 → 150 stores (including international launches)
  • Former HR Director at Compass Group SA (600 sites, 6,500 staff)
  • Built, owned, and sold multiple franchises and restaurants
  • Creator of The World’s Greatest Multi-Store Leadership Program™
  • Featured on BBC Business & national media
  • FASA Membership Committee member

I’ve spoken at industry events and currently serve on the FASA Membership Committee.

What audiences value most about Larry

Larry isn’t just motivational; he delivers the actionable insights with practical tools, leaders can apply immediately.

Audiences walk away with

Real stories from scaling iconic brands

Frameworks to improve performance the next day

Humour and authenticity that keep people engaged

A clear, actionable roadmap to scale with confidence

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Ready to bring scaling clarity to your event?

Whether it’s a franchise or retail conference, leadership summit, or corporate strategy offsite, Larry brings proven frameworks and lived experience to the stage, leaving audiences inspired, equipped and ready to scale smarter.

What people are saying

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Lance KrasnerHead of Operations, CTU

“Larry’s ability to connect with our audience through wisdom and warmth left a lasting impact.”

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Tarryn CastellerH2O BWT

“Larry connected with our team in such a real and meaningful way. His message wasn’t just content, it had heart, and it landed powerfully.”

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Chris de KlerkFounder, CADEK Media

“Larry really galvanised our team with actionable tactics, not just motivation.”

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Molife KomonaEditor-In-Chief, GQ Magazine

“Larry was one of the favourite speakers at our GQ Grooming Masterclass. His knowledge, presence, and delivery kept the audience engaged throughout.”

Book Larry to speak

Enquire today